Dongguan Yasi Machinery Equipment Co., Ltd. chairman Liu Yuzhi, is the printing and binding industry in the famous craftsmen - he adheres to the integrity, virtue, innovation and wisdom of the business philosophy, adhere to the complexity of things simplified to repeat the simple things to do the best. The "simple thing" in the eyes of Chairman Liu Yuzhi is to make products without any distraction for decades, until he has made the top domestic and world-class products.
Why can he grow from an ordinary wage earner to an entrepreneur? Why did he stick to the spirit of craftsmanship without any distraction? Why can he produce the top domestic and world-class products? In this issue of China Economic Herald, we present an interview with Mr. Liu Yuzhi, Chairman of Dongguan Yasi, who is one of the entrepreneurs in Guangdong, Hong Kong and Macao, so please pay attention to it.
The world has never been an overnight success!
China Economic Herald: Why did you choose to work in Dongguan?
Liu Yuzhi: In the early nineties, I came to Dongguan in order to find a job to earn a living, where there are a lot of hometown more students, but also because of Dongguan factories recruiting more workers, so I chose to work in Dongguan without any hesitation.
China Economic Herald: It is understood that you were working in Dongguan also suffered a lot of pain, what do you think of this working experience?
Liu Yuzhi: From the environment at that time, basically there is only one way to go, that is to work while studying. Of course the work was very hard, but from the day I entered the factory, I held fast to the belief of learning a trade, and at that time, if I had a trade, I had a way out. Therefore, I was determined to refine myself into a first-class skilled worker. It is this belief that makes me always feel that learning can bring hope, and also allows me to survive the hard times and see the sunshine and hope for the future.
China Economic Herald: How did you grow from a wage earner to an entrepreneur?
Liu Yuzhi: There is no such thing as an overnight success in the world, without years of working and learning to learn the art, which can be casually successful. A lot of bosses like me are bitter out of the family workshop from the beginning, on the one hand, when their own boss, on the one hand, when their own workers as a salesman, so to speak, what work is done by themselves. With a little money to start buying machines, recruiting people and renting factories. In a word, doing business is not an overnight thing. With an enterprise, you have the responsibility of the enterprise, and with the responsibility of the society, the burden on your shoulders is heavier.
China Economic Herald: What kind of quality do you think entrepreneurs need?
Liu Yuzhi: I think at least these qualities: First, we must have a special spirit of hard work; second, we must have the spirit of continuous learning and progress; third, we must have the spirit of sticking to the original intention without haste and impatience; fourth, we must have the spirit of honesty and integrity of the business; fifth, we must have the ability to overcome difficulties; in addition, we also need to have the ability to decompress ourselves.
Keeping the original intention is the only way to achieve the same result.
China Economic Herald: Talk about your thoughts on the future of the enterprise.
Liu Yuzhi: Dongguan Yasi Machinery Equipment Co., Ltd. is a comprehensive industrial company specializing in design, manufacturing, sales and service. Our products include automatic computer locking line machine series, matching page locking line linkage, hardcover book core brush glue molding linkage series, hardcover linkage line, glue binding linkage line and so on more than 50 kinds of products, all of them are to reduce manual labor, reduce labor intensity, cost-saving products, which are also rare in the international arena, and technologically leading. There are a number of invention patents and more than 10 national intellectual property rights patents, and there are good prospects for development.
China Economic Herald: Some companies do not do it, Dongguan Yasi machinery and equipment Co. What is the secret of being bigger and stronger?
Liu Yuzhi: In fact, we do not have any exclusive secrets. To say that there is something worth paying attention to, that is to do complex things one by one, the simple things repeated to the extreme. We just stick to the original intention, no distractions, and always do only professional things.
China Economic Herald: Why does Dongguan IELTS always stick to its own machinery manufacturing position?
Liu Yuzhi: On this issue, we always believe that specialization and professionalism make the future. Because we are so dedicated and professional, we have the domestic top world-class products in this industry.
China Economic Herald: What level is Dongguan IELTS at in the industry?
Liu Yuzhi: We always adhere to independent innovation and independent research and development, Dongguan Yasi was established in 2006, was named Dongguan City, private technology enterprises in 2012, in 2015 was awarded the "Top Ten Outstanding Post-Printing Enterprises Brand", in 2016 was named high-tech enterprises in Guangdong Province, in 2019 was named Shipai Town, excellent enterprises. At present, our technology is at the international advanced level, the business volume grows year by year, and gradually to the international market.
Dedicated to making world-class products
China Economic Herald: Technology is production. At present, Dongguan Yasi's sales
